Document Type

Article

Publication Date

4-2025

Abstract

The transport sector accounts for more than a third of global carbon dioxide (CO2) emissions from end-use sectors, and cars and vans in turn contribute almost half (48%) of the transport sector emissions. Hence, the transition to more efficient and less carbon-intensive road transportation modes, such as electric vehicle (EV), is crucial for climate change mitigation. This paper presents the results of a survey on Filipinos' awareness of and preferences for EV. Following the value-based adoption model and employing the generalized structural equation modeling (GSEM) technique, the study finds that EV adoption intention is positively correlated with perceived value (PV), environmental innovativeness (EI), and financial (FI) and non-financial incentives (NFI). Considering all the benefits and costs of EV—monetary and non-monetary—a higher overall PV induces adoption. PV has the largest positive impact on EV adoption, with a coefficient of 0.557 which is more than twice the coefficient of each of the other three positive factors. Both FI and NFI can induce EV adoption. Remarkably, NFI (with a coefficient of 0.208) have a stronger impact than FI (coefficient of 0.162). Respondents consider the availability of charging stations and preferential measures for EV ownership in the country's registration, traffic and parking schemes to be most crucial. Finally, an individual with a higher propensity to learn about and acquire pro-environmental products (EI) is more likely to consider owning an EV. This factor, nonetheless, has the least positive influence on EV adoption. Concerns about the high price of electricity in the Philippines and uncertainties about its supply have a significant negative effect on EV adoption. Electricity has been a long-standing issue in the country that is yet to be adequately addressed by policy makers. The renewable energy transition and other reforms to stabilize the price and supply of electricity in the Philippines must be pursued in tandem with the EV promotion programs.

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